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If you are having any business whatsoever, be it a work from home program, an internet home business opportunity or even online marketing businesses, you need to continuously generate exclusive leads. Without such ongoing lead generation, it would be tough to carry on the business with positive cashflow. This is a fantastic strategy and best of all, it is free save for the cost of printing your drop cards.

Think of the mails that you receive in your mailbox. Do you ever receive junk mail in your post box? What do you normally do with them? Do you just throw them away?

Have you ever noticed the envelopes with the pre-paid postage if mailed within your location? Do you think you could do some offline marketing strategies with these envelopes that have prepaid postage? After all, postage is already paid for and you do not have to come out with any single cent for the envelope or postage.

Collect as many of these envelopes with prepaid postage as you can. The more such return envelopes you can collect, the merrier it’ll be for you. Note that these envelopes are not going to be opened by the CEOs of organizations but by those in the mail room who are being paid $9 per hour just to open the mails.

Insert your business cards into these pre-paid envelopes. These should preferably be unique business cards which those opening would be interested in checking out. This is an opportunity that you should definitely not miss. It is best if you have sizzle cards that can ignite their attention and spike their curiosity. I personally love using drop cards in the form of $100 notes as this is a guaranteed attention-getter. On the back of these drop cards, you can create an attention grabbing headline for your business or opportunity and voila! There goes your news sales team generating exclusive leads just for you.

Do this consistently and you should see an increase in leads and business. The more leads you have, the more business it will bring in and the more cashflow you will eventually generate.

This just goes to show that there is no right or wrong in marketing. It all depends on how creative you can be. In this instance, the sending of drop cards with junk mail return envelopes is something that I never would have envisioned. So for those of you involved in work from home program, online marketing businesses and internet home business opportunity, start turning on your creative juices to generate exclusive leads in your offline marketing strategy which when combined with online techniques, can explode your business.