Offline Marketing That Is Easily Duplicated
Offline marketing strategies can work quite well in generating exclusive leads for your business if you have a system to follow. As with any businesses especially in work from home program or small businesses, it is important that you utilize a system that is simple to implement. Even more critical is the ease of duplication especially if you are constantly into network marketing recruiting. One such system is the use of drop cards.
What is a drop card? A drop card is a unique business card or sizzle card. Call them whatever you wish, drop cards will definitely get you some awesome attention, thus making them fantastic offline marketing, sales and exclusive lead generation tools. This is especially so if you are using the $100 bill drop cards! The front looks exactly like a $100 bill and you can have your little advertising message on the back.
Drop cards are cards that you can leave behind after sitting in a public area or drop one on the ground where there is human traffic. You can place them in the credit card slots at the petrol pumps which leaves the next customer no choice but to remove it before he can slot in his credit card.
Stretch your imagination and creativity. Tip the waiter or waitress at the restaurant for the good service rendered. You will add a smile on his/her face and you can leave the drop card as well, explaining that you have a wonderful business opportunity and if he/she would be interested to find out how to make more of such bills. Do note that this tactic will not work if the tip is measly. You have to be generous.
Do some reverse shoplifting in bookstores. Instead of removing anything, all you need to do is insert these $100 drop cards into motivational books such as The Secret, Rich Dad Poor Dad, etc… This strategy has worked tremendously well when placed in The Secret, a book based on the movie of the same name which reveals some of the most powerful laws in the Universe, in the chapter on Prosperity. Remember that you are looking for like minded people in your team and these are the people you are targeting by placing the drop cards in such books.
Drop cards can also be dropped into the newspapers at the newspaper stands. Do this routine in the early morning or just after the evening papers have been loaded. Slot in your quarter and then start placing your drop cards into all the newspapers that you find there. You can get great mileage for just a quarter.
The realtor’s magazine is another good place to leave your drop cards. People going through these magazines are prepared to spend some money. What do you think they will do when they come across your drop card? If they are keen in your product or business opportunity, you will soon end up with a new customer or distributor.
When you go on holidays, you can still do your offline marketing for your work from home program. Time does not stand still. Whilst staying in the hotel, write a thank you note to the room maid telling her how much you appreciate her efforts and leave her a handsome tip as well as your special $100 drop card.
Whilst travelling on the plane, many passengers will tend to flip through the SkyMall magazine, another good place to insert your drop cards.
The various methods of utilizing drop cards listed above are not exhaustive. However they can definitely go a long way in helping you build your list of exclusive leads and business partners for your work from home program or small businesses. Drop cards have been used effectively as one of the most easily duplicated offline marketing strategies. They work wonders for network marketing recruiting as well.
Feel free to share with me some of the ways that you can use the drop cards.
